The Good Play Zone pathway

Recognition that grows with you.

Sign a free public pledge, or be independently assessed and carry the mark. They are different things and we never blur them. Every listing says plainly who did the assessing, which is what keeps the mark worth having.

Built on the play pyramid

The Good Play Zone Standard assesses six areas of developmental quality: the range of play on offer, its variety and quality, inclusion and accessibility, everyday safety and care, staff knowledge, and how well venues communicate the value of play to families.

1

Developmental range

Play across the full pyramid: active, social and pretend, creative and constructive, and calm or sensory.

2

Variety & quality

Graduated challenge, good upkeep, and an offer that stays fresh for returning families.

3

Inclusion

Physical access and provision for children with additional needs, including quieter times.

4

Safety & care

A calm, clean, well-supervised environment where children can play freely.

5

Staff knowledge

People who understand the value of play and support, rather than restrict, good play.

6

Family communication

Helping parents understand what their children gain, and sharing trusted guidance.

Two things, kept apart

Choose the level that fits your venue today. You can always upgrade.

Two different things, and we keep them apart. The Good Play Pledge is a free public commitment, open to anywhere children play. Good Play Zone is our mark, and we only use those words where we have done the assessing ourselves. Signing the pledge does not make you a Good Play Zone, and we will never present your self-review as our assessment.

The pledge

Good Play Pledge

Free

A public commitment, open to any setting where children play. Your own self-review, published as yours. We do not verify it, and we say so.

  • Listed publicly as a signatory
  • Good Play Pledge signatory badge
  • The Good Play Framework self-review, with your score
  • Staff play newsletter & resources
  • Your self-review answers stay confidential
Sign the pledge
The mark, in full

Good Play Zone Flagship

Bespoke from £5,000

A full partnership, modelled on 360 Play.

  • Everything in Good Play Zone
  • Full venue developmental mapping
  • Video walkthrough with Dr Gummer
  • Launch PR & media campaign
  • Research partnership
Enquire

Fees are indicative and exclusive of VAT. Volume discounts available for multi-site operators.

What happens after you apply

You self-assess

Complete the online self-assessment honestly and gather your evidence.

We review

Our team reviews your submission against the standard and may ask for a little more.

Outcome

You are approved, or given a clear, friendly plan to reach the standard.

You are listed

Your venue joins the public directory and you can display the badge with pride.

Self-certify your venue